Utility Messages

Transactional messages for appointments, orders, and payments.

Details

ClientMeta

Year2022–present

RoleProduct Designer

TL;DR

Utility messages are among the most valued message types on WhatsApp. Users appreciate them for their relevance and clarity, while businesses benefit from the improvement they drive in customer satisfaction.

Appointments booking

A new message format built on Events UI, designed to confirm and manage appointment bookings directly in WhatsApp.

Order status

Covers the full purchase journey, from order confirmation and shipping updates through to delivery notifications, keeping customers informed at every step.

Payment reminders

A time-sensitive format for prompting payment, whether a due date is approaching or a payment is overdue.

Due to a confidentiality agreement I'm unable to share details of this project.